September 5, 2012
15 retailers. 10 developers. 5 sessions. See what happens during these dynamic and buzzing sessions as projects are presented, opportunities are explored and partnerships are forged. Stefano Benard, Export Director of DIM, France, shares with us his success story.
In line with the ever popular concept of speed dating, MAPIC Speed Matching gives a handful of selected retailers and developers centre stage for 7 minutes during MAPIC to present to a highly qualified international audience. Each session is followed by a networking break where presenters can meet and speak with audience members.
- 3 sessions dedicated to 15 Retailers who will present their concept and development strategy to local authorities’ representatives, shopping centres and developers.
- 2 sessions will be dedicated for 10 Developers who will present their shopping centre project to retailers and/or investors
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I was lucky to get a few words with Stefano Benard from DIM, one year following his first Speed Matching experience. Here is what he had to say:
Q. MIPIMWorld: Why did you choose to participate in the Speed Matching session?
A. Stefano Benard: Dim is willing to develop quickly its retail concept stores and after several year as a Mapic vistor it was obvious for me that Speed Matching would give us fast and strong visibility to the retail world.
Q. MIPIMWorld: What part of the session did you find most useful?
A. Stefano Benard: The networking drink just following the different speeches was fantastic! It gave me the opportunity to exchange with lots of various different retail actors.
Q. MIPIMWorld: What were your impressions immediately following the session?
A. Stefano Benard: I found it exciting and really effective with lots of contacts!
Q. MIPIMWorld: One year later…have you kept in touch with any of your “matches”?
A. Stefano Benard: Yes! The most interesting being contacts I made in Ukraine and in India.
Stefano will be back this year at MAPIC Speed Matching and hopes to meet more master franchisee contacts.