MIPIM Day 3: Housing the World, 20 seconds at a time

One of MIPIM’s most original panels took place in the Palais today: a “Pechakucha” session, based on this year’s edition’s theme, Housing the World. What made it original: each speaker had just 20 seconds, and up to 20 images or slides, to make their point!

Kim Herforth Nielsen of 3XN Architects notably set the tone by asking if affordable housing could be “sexy”… of course it can!

Affordable housing can be both sexy and available to all, judging by Copenhagen‘s example:

…and for developers like Bouygues, it has to be sustainable too:

The session ended with a public vote, which was won by Simon Takasaki of Takasaki Lauw Architects (top photo), who proposed a way to integrate the immigration issue into urban planning; and Andrew Hay, of Knight Frank, who gave an overview of global demographic and housing trends, notably affirming that “the whole world depends on China’s growth.”

Thanks and congratulations to all our brave – and speedy! – participants 🙂 And stay tuned for the full video of this session.

About Author

As Head of Social Media for Reed MIDEM, James Martin oversees social strategy and deployment for MIPIM and MAPIC shows, as well as MIPTV/MIPCOM (TV industry) and Midem (music industry). He is based in Reed MIDEM's Paris office.

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